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Featured Partnership

A creative partnership built on purpose.

For years, The Chantal Aesthetic has served as the creative partner behind the visual communications of The Ladies of Elegance, Inc. — a nonprofit dedicated to community service, cancer awareness, education, and empowerment.

Ladies of Elegance round logo

What began as individual design projects evolved into a long-term partnership spanning branding, event marketing, print design, fundraising materials, editorial publications, website support, and organizational communications.

This relationship reflects the type of work we value most — helping organizations grow through strategic, consistent, and meaningful design.

The Challenge

As a growing nonprofit with multiple annual events, fundraising initiatives, awareness campaigns, and community outreach programs, Ladies of Elegance needed a cohesive visual presence that could unify their communications across print, digital, and event experiences.

The goal was to create materials that felt professional, recognizable, and mission-driven — while remaining flexible enough to support a wide range of programs and audiences.

The Solution

A cohesive visual ecosystem, maintained year after year.

The Chantal Aesthetic partnered with Ladies of Elegance to create and maintain a unified visual system that supports the organization's mission across every touchpoint.

Brand Development

  • Logo redesign and modernization
  • Breast cancer awareness logo adaptations
  • Brand identity refinement
  • Visual consistency across campaigns

Editorial Design

  • Annual souvenir book covers
  • Event programs
  • Commemorative publications
  • Sponsorship acknowledgements

Event Marketing

  • Pink, Black & White Affair branding
  • Blue, Black & White Affair branding
  • White Affair branding
  • Ride to Survive campaign materials
  • Breast cancer awareness initiatives
  • Anniversary celebration campaigns

Print Design

  • Event flyers
  • Large-format banners
  • Sponsorship boards
  • Signage systems
  • Marketing collateral
  • Donation and acknowledgement materials
  • Organizational stationery

Digital Support

  • Website maintenance
  • Content updates
  • Ongoing organizational communications

Results

Over multiple years, this partnership has helped establish a recognizable and consistent visual presence across Ladies of Elegance's events, fundraising campaigns, publications, and community outreach efforts.

The continued collaboration demonstrates the value of strategic design as a long-term investment rather than a one-time project.

Through consistent branding, professional event materials, and cohesive communications, Ladies of Elegance has been able to present a polished public image that supports its mission and strengthens community engagement.

Project Highlights

Selected work across the partnership.

I

Brand Identity Evolution

The visual identity progressed from the embroidered stiletto patch used on apparel, to a refined pink stiletto mark, and finally to a new round organizational logo — produced in both standard and awareness-ribbon variations to support breast cancer campaigns.

Embroidered stiletto patch
Pink stiletto brand mark
New round logo
New round logo with awareness ribbon
II

Editorial & Publication Design

Multiple souvenir book covers and commemorative publications that serve as keepsakes, sponsorship tools, and fundraising assets — including the White Affair, Pink, Black & White Affair, and Blue, Black & White Affair series.

All White Affair cover
Blue, Black & White Affair cover
Pink, Black & White Affair program
III

Event Branding & Marketing

Each event received a dedicated visual campaign while maintaining consistency with the organization's overall identity — Ride to Survive, Making Strides, Dillard's Fashion Show, and annual anniversary celebrations.

Ride to Survive postcards
Making Strides banner system
Dillard's fashion show banners
IV

Print & Environmental Design

Large-format and event-focused materials creating cohesive experiences for attendees, sponsors, and community partners — sponsor boards, retractable banners, signage, and stationery systems.

10ft Making Strides sponsor banner
Awareness edition letterhead
Primary letterhead
Sponsor ad pages

Why this project matters

Many designers can create a flyer.

Fewer can support an organization across multiple years, events, campaigns, publications, fundraising initiatives, websites, and brand evolutions.

Ladies of Elegance represents the kind of partnership The Chantal Aesthetic strives to build — long-term relationships rooted in trust, strategy, consistency, and meaningful impact.

This work demonstrates our ability to become an extension of a client's team, helping organizations communicate their mission clearly while elevating their visual presence year after year.